November 22, 2020
Successful brands are made by these four steps
More than 90% of small scales business owners often believe that having a unique brand that separates themselves from their competitors and is very important. Out of which Over half of them also report branding as being critical to attracting new business. So what secrets do strong brands like Apple and Coke hold? And how can these small-business owners use them as a source of inspiration? Following are our pick of four steps to building a successful brand. 1. Define how you want to be perceived When your customer has finished consuming your product or service, how do you wish them to express their experience? Imagine If you’re an owner of a restaurant, what do
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